TSN #33 - The Health Dashboard Business

In partnership with

Hey! 👋

Found an interesting opportunity in the healthcare space that doesn't require medical training - just good product sense and understanding of data visualization!

Enjoy!

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🎬 The Pitch

Imagine building a platform that transforms boring medical reports into beautiful, actionable health dashboards. While big health tech companies focus on hardware and diagnostics, there's a massive opportunity in making existing health data more useful and understandable.

Here's the concept: Create a dashboard that helps people track their health metrics over time, understand trends, and spot potential issues early. Target both consumers who want to take control of their health data and doctors who want to provide better patient experiences. Start with annual checkup data, then expand to continuous monitoring integrations.

The best part? You're not dealing with complex medical procedures or regulations - you're just visualizing existing data better. And once users input their first health check, they're likely to keep coming back year after year.

📊 Market Insights

The health monitoring market is booming:

• 78% of people can't recall their previous health check results

• 92% of doctors spend less than 2 minutes reviewing past results

• Digital health tracking market growing 28% annually

• Average person gets 15-20 blood tests annually Source: Digital Health Report 2024

💡 The Concept

Core Features:

• Beautiful data visualization

• Year-over-year tracking

• Automated result imports

• Trend analysis

• Health score aggregation

Business Models:

Direct to Consumer:

• Self-service data input

• Annual subscription

• Premium features

• Family plans

Doctor Partnerships:

• White-label solution

• Patient portal integration

• Bulk account management

• Custom branding

Corporate Wellness:

• Employee health tracking

• Aggregate reporting

• Team challenges

• Privacy controls

💰 Revenue Streams

• Primary: Monthly subscriptions (€5-15/month)

• Secondary: Doctor/clinic licenses (€100-500/month)

• Additional: Corporate wellness packages

• Premium features (AI analysis, export tools)

🛠️ Bootstrappability Score: 8/10

Start with basic dashboard, expand features based on user feedback. Low initial infrastructure costs.

💻 Non-Tech Factor: 5/10

While it's a tech product, focus is on design and user experience rather than complex backend systems.

🚀 Getting Started

1. Product Development:

   • Design intuitive interface

   • Build basic dashboard

   • Create data input system

   • Set up secure storage

2. Initial Features:

   • Blood test tracking

   • Vital signs monitoring

   • BMI/weight tracking

   • Basic trend analysis

3. Go-to-Market:

   • Partner with local clinics

   • Target health-conscious consumers

   • Join wellness communities

   • Create educational content

4. Growth Strategy:

   • Add integration options

   • Expand marker types

   • Build mobile app

   • Develop API

5. Future Expansion:

   • Wearable integration

   • AI-powered insights

   • Genetic test tracking

   • Research partnerships

💪 Pros & 😓 Cons

• Pro: High retention potential

• Pro: Multiple revenue streams

• Con: Data privacy concerns

• Con: Need medical knowledge for content

🔍 Steal Somebody’s Homework & Dive Deeper

Want to explore this idea further? Check out:

• Superpower - Health monitoring platform

• Neko Health - Modern health checks

Know any other interesting health tech plays? Share them!

- Slavo