TSN #40 - The Local AI Guy

In partnership with

Hey! 👋

While everyone's chasing enterprise AI deals, there's a massive untapped opportunity right in your backyard: helping local, established businesses implement practical AI solutions.

Enjoy!

Stay up-to-date with AI

The Rundown is the most trusted AI newsletter in the world, with 1,000,000+ readers and exclusive interviews with AI leaders like Mark Zuckerberg, Demis Hassibis, Mustafa Suleyman, and more.

Their expert research team spends all day learning what’s new in AI and talking with industry experts, then distills the most important developments into one free email every morning.

Plus, complete the quiz after signing up and they’ll recommend the best AI tools, guides, and courses – tailored to your needs.

Sign up to start learning.

🎬 The Pitch

Imagine becoming the go-to "AI Guy" for small businesses in your area. These aren't tech startups or Fortune 500s - they're established local businesses with real revenue who know they should be using AI but have no idea where to start.

Here's the concept: Create a productized service that helps local businesses implement proven AI tools and workflows without the complexity and jargon. Focus on practical solutions with immediate ROI - think customer service automation, content creation, bookkeeping assistance, and sales follow-up.

The best part? You can package this as a fixed-price service (€2-5k) that delivers measurable value in just a few weeks. And since most local business owners know other local business owners, referrals can fuel your growth.

📊 Market Insights

The local AI opportunity is untapped:

• 87% of small businesses haven't implemented AI

• 63% want to use AI but don't know where to start

• Average business can save €30k/year with basic AI

• 92% prefer local, hands-on implementation help Source: Small Business Technology Report 2024

💡 The Concept

Service Packages:

1. AI Quickstart (€2,000):

   • Business process audit

   • Quick-win implementation

   • One core workflow automation

   • Team training session

2. Full Implementation (€5,000):

   • Comprehensive workflow audit

   • 3-5 AI integrations

   • Custom prompt libraries

   • Staff training program

   • 30-day support

Industry Niches:

• Local law firms

• Real estate agencies

• Medical practices

• Accounting firms

• Retail businesses

💰 Revenue Streams

• Primary: Fixed-price implementations

• Secondary: Monthly optimization (€500-1000)

• Additional: Custom integrations

• Team training workshops

🛠️ Bootstrappability Score: 9/10

Start with knowledge and basic tools. No inventory or major expenses.

💻 Non-Tech Factor: 8/10

While implementing tech, success depends on relationship building and clear communication.

🚀 Getting Started

1. Build Your Toolkit:

   • Core AI applications

   • Integration tools

   • Process templates

   • Training materials

2. Service Development:

   • Process audit framework

   • Implementation checklist

   • Results tracking system

   • Case study template

3. Local Marketing:

   • Chamber of commerce

   • Business networking

   • Local partnerships

   • Industry associations

4. Implementation Process:

   • Initial assessment

   • Quick-win identification

   • Staged implementation

   • Team training

   • Results documentation

5. Growth Strategy:

   • Start with one industry

   • Build testimonials

   • Get referrals

   • Geographic expansion

💪 Pros & 😓 Cons

• Pro: Low competition locally

• Pro: Strong referral potential

• Con: Need to simplify complex tech

• Con: Managing diverse client needs

🔍 Steal Somebody’s Homework & Dive Deeper

Want to explore this idea further? Look for local computer guy businesses. Might be worth acquiring them for customer base.

Already helping local businesses with AI? Share your approach - always curious to learn from those in the field!

- Slavo